Franciacorta sales rise around the world

Franciacorta, the premium traditional method Italian sparkling wine from Lombardy, has seen sales soar in Italy, the US, Switzerland and Germany.

With restaurants re-opening, sales have bounced back after a disappointing 2020 due to the pandemic. Total worldwide sales are now at 20.3 million bottles compared to 17.6m for pre-pandemic 2019. In Franciacorta’s home market of Italy, growth has been strongest and exports are still relatively small, making up just 10.3% of total sales. The biggest export markets are Switzerland with 22.2% of total exports followed by the United States, accounting for 12.4%, Japan 11.9%, Germany 8.3% and Belgium 5.4%.