Asti Rosé gets go ahead

Italy’s Asti DOCG has officially approved a new rosé sparkling wine, blending Moscato and Brachetto grapes. Producers in Piedmont can begin bottling within weeks, with hopes of reaching up to 10 million bottles annually.

The Asti DOCG Consortium has confirmed the addition of Asti Rosé to its production rules following publication in Italy’s Official Gazette, concluding a process that began in late 2023. Producers will be able to bottle the wine just 30 days after publication.

The new style blends 70–90% Moscato with 10–30% Brachetto, two aromatic grapes closely linked to Piedmont. Wines can range from sweet to extra dry, offering flexibility for different markets.

Consortium president Stefano Ricagno described the move as a milestone, highlighting the unique combination of grape varieties. The first official tasting will take place at Vinitaly (12th-15th April 2026).

Producers estimate annual volumes could reach between 5 and 10 million bottles, depending on demand, as the region looks to attract new consumers.